There are a few key accounts that have made this growing trend their focus, including pages such as eromei, sh1ryinyin, curioussyd, and marstruck. It’s hard to say when this kind of video took off, but they’re now racking in millions of likes on TikTok.

In almost every video, the subjects will stare directly into the camera, almost acknowledging our fascinated stares from the other side of the screen.

Often set to the tune of Blackpink’s “How You Like That,” the clips feature ensembles ranging from discreet, all-black outfits that are impeccably tailored and layered to more flashy streetwear looks from labels such as Balenciaga, Misbhv, and Vetements. If you’re on TikTok, you’ve likely come across some of these impeccable fits. Slow-motion clips of fashion fans in Shanghai, Beijing, and more walking down the street while wearing impossibly cool outfits have taken over the app. Over the past few weeks, however, a new trend has emerged that’s all about documenting street style, specifically Chinese street style. One week, your feed will be inundated with “Savage” dance challenges, and the next week it’s videos showing what you would wear as a TV character.

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